The challenges of digital transformation for businesses in 2024
Faced with the evolution of new technologies, companies must constantly adapt to meet the challenge of digital transformation, and need experts to support them in their projects. According to Numeum, the professional digital organization in France, 119,000 recruitments are expected in computer engineering by 2030, including 115,000 job creations. This includes being able to integrate new technological tools and environments (AI, machine learning, data, etc.), which require the acquisition of skills in order to master them, and this quickly to stay up to date and continue to be competitive in an increasingly competitive market.
Technological transformation often involves significant restructuring of internal processes and work habits. Professionals must know how to manage resistance to change. This includes effective communication, continuous training of teams, and the implementation of strategies to minimize operational disruptions, explains Armand Derhy, director of the Paris School of Technology & Business (PST&B).
While data collection and analysis have become essential to facilitate informed strategic decision-making, data security is also one of the main challenges for organizations, at a time when cyberattacks are affecting all types of structures (public, private, institutions, associations, etc.). Businesses need to protect their sensitive information from internal and external threats. Digital transformation professionals must therefore master the principles of cybersecurity, understand the regulations in force, and be able to put in place robust defense systems. »
To help organizations meet these various crucial challenges in 2024 and guide them in their digital transformation processes, future talents must be equipped with advanced technical expertise in artificial intelligence, networks and cybersecurity, blockchain, but also in data management.
Acculturation to these technologies is more necessary than ever today to support the technological transition of companies. Appropriate training, such as the Tech MBA that we offer at PST&B, allows you to acquire these skills and apply them effectively in a professional context. It also responds to the strong growth of this type of training, particularly in Anglo-Saxon programs, proof that digital transformation has become an imperative for all organizations, continues the director.
Digital transformation professions and the skills expected by recruiters
Are you passionate about new technologies and would you like to lead digital transformation within companies or institutions? Several opportunities are possible, such as:
- Director of Digital Transformation: For ” drive the integration of digital technologies with a view to improving its performance and competitiveness “, thanks to a global vision of your organization and an in-depth understanding of the impacts of new technologies on business.
- Technology Strategy Consultant: For ” support the technological and digital development of solutions dedicated to businesses “, as part of improving the processes adopted and the performances obtained.
- Tech Product Manager: to lead the design of a product, its development, its launch and the monitoring of its performance on the market.A true conductor of the product, he must have a strategic vision, be user-oriented, and know how to coordinate the different teams to achieve the set objectives. “, specifies Armand Derhy.
- And also: chief AI officer, data scientist, cybersecurity expert…
To guide you in this rich and exciting field that represents the digital transformation of companies, the Tech MBA provided by the Paris School of Technology & Business teaches you the skills required to be able to intervene in a multi-project environment as a tech leader.
The tech leader, from the Tech MBA, ensures operational alignment with the organization's overall objectives by intervening throughout the project life cycle, from their strategic implementation, programs or portfolios to their implementation. To do this, he masters digital technologies in order to achieve performance or growth objectives set by the marketing departments or general management. He will also play the role of advisor in the company, because he will define a communication strategy in a digital ecosystem appropriate to its products or services.
Among the hard and soft skills expected by recruiters, we find project management, including Agile methodologies such as Scrum and Kanban, as well as analytical skills, to be able to understand and interpret complex data, such as identifying new trends or developing predictive models. Communication is also a key asset for future tech leaders, with the popularization of technical concepts for a non-initiated audience, as is the ability to work in a team.
Recruiters are also looking for professionals with a solid knowledge of programming languages, data analysis tools, and cybersecurity technologies. The ability to work with specific technologies such as Python for AI or Solidity for blockchain development is particularly valued, adds director Armand Derhy.
Professional training to quickly become operational on the job market
With the digital market expected to be worth 70.4 billion euros in 2024, cloud, big data, cybersecurity and AI are among the main growth drivers in this promising field in France. To address the talent shortage faced by companies, PST&B has partnered with ESG Executive to launch this first Tech MBA, the aim of which is to ” bridging the gap between business and technology, while also giving prominence to major societal issues. » 3 quarterly courses are on the program: business for tech, tech for business And technology leadership.
The tech sector is growing twice as fast as the economy in general, and is the leading sector in terms of recruitment in France and worldwide. Several studies demonstrate the advantage of hybrid training combining tech and business. Companies are asking for more balanced profiles, and are looking for managers with a good understanding of the technological dimension, underlines Armand Derhy.
Awarded the Eduniversal Educational Innovation Trophy, the Tech MBA is a cutting-edge professional training program that you can follow in alternation (at the rate of 2 days of classes and 3 days in the company per week). The teaching method emphasizes the practical application of acquired knowledge, through the completion of concrete projects, as well as an “international learning expedition” that offers you total immersion in the professional world. You gain experience and become operational more quickly to meet the needs of companies.
You take courses that cover the latest technological trends in the sector, in order to stay up to date on recent market developments. The trainers are recognized experts, who provide their expertise and valuable feedback to learners. The key: the recognized title of “Project Management Officer”, registered in the National Directory of Professional Certifications (RNCP) at level 7 (equivalent to a bac+5), and access to a network of active professionals to benefit from mentoring, internship, and career opportunities, and thus facilitate your professional integration. No technical prerequisites are required to follow the Tech MBA. This program is aimed at all profiles, whether you come from a tech, business, or even law background.
Digital transformation offers unique opportunities with great career prospects for those who are ready to take on challenges and innovate. If you are passionate about innovation and technology, the Tech MBA is a great springboard. The skills acquired will open doors for you in growing and high-potential sectors. Don't let the fear of change hold you back: with the right training and skills, you can succeed and thrive in this exciting field!
Training to manage the digital transformation of companies
